The AI assistant helps you get past the blank page. It's built into the email builder and works from the context already in your draft, so its suggestions match your topic and voice instead of reading like generic filler.
What it can do
- Compose a whole email — describe what you want to say and it drafts the body. Composing is offered on an empty draft, so it never overwrites work you've already done.
- Fill a template — take a template's layout and let the assistant write copy into each section.
- Subject lines and preview text — generate several options at once and pick the one that fits.
- Rewrite — select any text and ask for a shorter, warmer, or punchier version.
Give it something to work with
It's a draft, not a send
Always read what the assistant writes, edit it into your own voice, and send yourself a test. The AI gets you 80% of the way fast; the last 20% — the part that sounds unmistakably like you — is yours.