Welcome every reader while you write
Sequences greet new readers, deliver your reader magnet the second someone signs up, and warm up your list before a launch — automatically. Set the trigger once, and every reader gets the right emails at the right pace, even when you're deep in a draft.
14-day free trial · Every feature on every plan
Reader joins list
“Free novella” signup form
Deliver the reader magnet
Sent immediately · 78% open rate
The story behind the book
62% open rate
Opened the last email?
First-in-series deal
Try again in 4 days
Starts on a trigger, adapts to the reader
Kick off a sequence when a reader joins your list, a tag is applied or removed, a custom field updates, or a reader opens or clicks an email. Then shape what happens next with delays and conditions — branch on whether someone opened or clicked, so engaged readers and quiet ones each get the follow-up that fits.
- Six trigger types: list join, tag applied or removed, custom field updated, email opened, email clicked, and API trigger
- Multi-step workflows with delays, so emails arrive at a human pace
- Open and click branches send each reader down the path that matches their behavior
Reader joins list
“Free novella” signup form
Deliver the reader magnet
Sent immediately · 78% open rate
The story behind the book
62% open rate
Opened the last email?
First-in-series deal
Try again in 4 days
Target exactly who enters a sequence
Pair sequences with smart segmentation to control who gets enrolled. Tag readers by signup source or series interest, update custom fields from your forms, and let those tags and fields trigger the right sequence — so your epic-fantasy readers never get the cozy-mystery welcome.
- Tag-applied and tag-removed triggers turn your segmentation into enrollment rules
- Custom-field triggers react the moment reader data changes
- API triggers enroll readers programmatically from your own tools
Match ALL of the following
And ANY of the following
2,847 readers match right now
Save segmentThe sequences every author list runs on
From the first hello to the next launch — and full visibility into every enrollment along the way.
New-reader welcome series
Greet every new subscriber with a paced introduction to you and your books — triggered the moment they join your list.
Instant magnet delivery
Deliver your reader magnet automatically the second someone signs up, with follow-ups timed for after they’ve read it.
Launch warm-up
Build anticipation before release day with a delayed drip that primes your list to buy the moment your book is live.
Re-engagement
Win back quiet readers with a sequence that branches on opens and clicks, so you only nudge the ones who’ve gone silent.
API triggers
Enroll readers programmatically from your own tools — your store, your site, your scripts — via the API trigger.
Enrollment stats & controls
Track enrollments with per-automation statistics, and pause, resume, activate, or archive any sequence in one click.
My welcome sequence delivers the prequel novella, introduces the series, and tags readers by what they click — all while I'm asleep or writing. It's the closest thing I have to a second me.
Set the sequence once. Welcome readers forever.
Sequences are included on every plan — build your first welcome series during the 14-day free trial.
14-day free trial · Unlimited sends on every plan · Cancel anytime